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News and Articles


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Our Managing Director and associates have contributed to various articles and papers that have been published over the last few months. We also make available free downloadable "How To" tips and tools for our visitors as an extract of the strategic services we offer and based on industry best practices in strategic marketing.

These marketing subjects range from Branding and Naming to Search Engine Registration and Business Planning.

Please return to our site to view new resources updated regularly.

The Brand Identity, August 2002

The TRUE Economy: A Marketers View, August, 2002

Demystifying Search Engines, August 2002

Market Yourself Smarter series for women publishes an extensive resources library of information regarding career management, parenting, work-life balance and "Marketing Yourself Smarter". Click here to visit the Market Yourself Smarter event resources page.